Industry-focused SEO, built to rank
Restaurant SEO
Two decades of proven rankings, a founder who still runs every restaurant campaign personally, and a search strategy built for how hungry diners deciding where to eat tonight actually find restaurants today, on Google, on the map, and in AI results.
- In business
- 20+ years
- Active clients
- 200+
- US restaurants competing
- As of 2021, there were over 1 million restaurants operating in the United States
How restaurants actually get found
Restaurant discovery happens on a map, on a phone, usually within an hour of eating. Nobody reads a long page. They check how far away you are, whether you are open, what the photographs look like and what the recent reviews say, then they decide. Google Business Profile effectively is the restaurant website for most of these searches.
- 01
The map listing matters more than the website for most discovery searches
- 02
Photographs and recent reviews decide it, so both need constant upkeep
- 03
Dish and cuisine searches bring diners a generic restaurant page never reaches
Terms we target for restaurants
- restaurants near me
- best restaurants
- restaurant reviews
- new restaurants
- fine dining restaurants
- casual dining restaurants
- ethnic restaurants
- family-friendly restaurants
- vegetarian/vegan restaurants
- food delivery restaurants
The market right now
Restaurant Industry is skyrocketing!
The food delivery space is expected to grow to $164.1 billion by the end of 2022.
- Same-restaurant sales growth of 4% to 6% 55 to 60 new restaurant openings.
- The proliferation of delivery options for fast food restaurants is accelerating and will continue into 2023.
- A majority of restaurant operators (88%) have a neutral or positive outlook for 2023.
Restaurant SEO questions we get asked
- Do we even need a website if we have a Google listing?
- You need both, and the listing carries more of the discovery. The site still matters for menus, bookings, private events and catering, which are higher-value and where people arrive already intending to spend.
- How do we get found for what we actually serve?
- By making the menu real content rather than a PDF or an image. Dish and cuisine searches are substantial and specific, and a menu search engines cannot read is invisible for every one of them.
Restaurant SEO
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