Should I show every type of photography I offer?

Show them, but keep them apart. A couple booking a wedding wants to see a photographer who does weddings, not a generalist. Separate sections let each genre rank for its own searches and present a focused body of work.

My images are all on social media. Is that enough?

Not for search. Those platforms keep the value of your work inside their own walls, where it cannot rank for you. The same images on your own site, properly titled and described, can bring you bookings for years.

Industry-focused SEO, built to rank

Photography SEO

Two decades of proven rankings, a founder who still runs every photography campaign personally, and a search strategy built for how families and businesses booking a shoot actually find photographers today, on Google, on the map, and in AI results.

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In business: 20+ years
Active clients: 200+
US photographers competing: 70,000

How photographers actually get found

Photography is chosen on style first and availability second. Someone searching for a wedding photographer is looking at portfolios before they read a word, and they rule people out in seconds. Because bookings are tied to specific dates, visibility twelve to eighteen months ahead of wedding season matters more than visibility right now, and each genre behaves like a separate business.

01
Genres are separate markets: weddings, portraits and commercial do not mix
02
Portfolio pages are the product, so they need to be indexable, not in a feed
03
Booking lead times mean ranking must precede the season by a year or more

Terms we target for photographers

wedding photographer
photographer near me
portrait photographer
family photographer
baby photographer
headshot photographe
real estate photographer
food photographer
fashion photographer
event photographer

The market right now

Photography Industry is skyrocketing!

Employment of photography is projected to grow 9 percent from 2021 to 2031, faster than the average for all occupations.

About 12,700 openings for photographers are projected each year.
photographers is expected to grow 17% through 2030.

Photography SEO questions we get asked

Should I show every type of photography I offer?: Show them, but keep them apart. A couple booking a wedding wants to see a photographer who does weddings, not a generalist. Separate sections let each genre rank for its own searches and present a focused body of work.
My images are all on social media. Is that enough?: Not for search. Those platforms keep the value of your work inside their own walls, where it cannot rank for you. The same images on your own site, properly titled and described, can bring you bookings for years.

Photography SEO

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