Website design
Website Design Built to Rank and Convert
A website is where your search rankings either turn into customers or leak away. Soderman Marketing designs sites for service businesses that look professional, load fast on a phone, and are built for search from the first line of code, because our SEO team has to rank them afterwards.
Why most small business websites underperform
- They are designed to look good in a meeting, not to make a phone ring.
- They are slow on mobile, which is where most local searches happen.
- They have one generic services page where Google needs one clear page per service.
- They are rebuilt every few years and lose their rankings each time.
How we design
- 01
Conversion first
Click-to-call above the fold, short forms, clear service areas and real proof such as reviews and project photos. Every page has one job and makes it easy to do.
- 02
Search-ready structure
A page for each service and each service area, clean headings, structured data, and internal links that tell Google how your business fits together. That is the groundwork our small business SEO builds on.
- 03
Fast on every device
Modern frameworks, compressed images and minimal scripts. Speed is a ranking factor and a conversion factor, so we treat it as both.
- 04
Redesigns that keep your rankings
If you already rank, a redesign is risky. We map every old URL to its new home with permanent redirects so the authority you have built carries over instead of resetting.
What you get
- Custom design for your brand, not a recycled template.
- Mobile-first layouts tested on real phones.
- Service and location pages written for how your customers search.
- Analytics and call tracking so you can see what the site produces.
- Hosting, security and updates handled for you.
Ready to see what your site is costing you?
Our free SEO audit covers speed, structure and conversion as well as rankings, so you will know exactly what a new site would fix before you commit to one.
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