Facebook and Instagram ads
Facebook Marketing Services
Search catches people who are already looking for you. Facebook and Instagram reach the people who will need you soon but have not started searching yet. Run well, the two work together: ads create demand, and search captures it.
Why Facebook ads stop working for most businesses
- Boosting posts instead of running real campaigns with a clear goal.
- Audiences that are too broad, or so narrow the cost per lead climbs.
- The same creative running for months until people tune it out.
- No tracking, so nobody knows which ads produced customers.
How we run your campaigns
- 01
Targeting built around your service area
We build audiences around where you work and who buys from you, including retargeting the people who have already visited your site or engaged with your page.
- 02
Creative that is tested, not guessed
Several versions of every ad run side by side. The winners get the budget, the losers are retired, and fresh creative rotates in before performance fades.
- 03
Leads that reach you fast
Instant forms and landing pages route straight to your phone or inbox, because a lead that waits an hour is a lead your competitor calls first. See how we handle that in lead generation.
- 04
Reporting by cost per lead
You see spend, leads and cost per lead every month, so the question is never whether the ads are working. You will know.
Pair it with search
Most of our ad clients also run Soderman SEO. Ads bring results this month while organic rankings build an asset that keeps paying. Start with a free SEO audit to see where each would make the most difference for you.
Top rankings and AI surfacing in all 50 states
What would the top spot be worth to your business?
Get a free, no pressure breakdown of exactly where you stand today and what it would take to own the top spot.
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